Filmmaker David Bond is a worried man. His kids’ waking hours are dominated by a cacophony of marketing, and a screen dependence threatening to turn them into glassy-eyed zombies. Like city kids everywhere, they spend way too much time indoors – not like it was back in his day.
He decides it’s time to get back to nature – literally.
- Our children are the first generation who face the prospect of a shorter expected life than their parents.
- Can marketing which is so persuasive to stay indoors and enjoy devices be used to show parents and children the free fun available outdoors?
Screening in Adelaide, Thursday 25th June 2015